Tag: digital marketing

LinkedIn: The Go-To Source for B2B Marketing

LinkedIn has had its ups and downs over the years, and now it’s definitely up, especially when it comes to B2B marketing. LinkedIn is more useful now than ever as a result of recent changes in the social media landscape. You may even call it the unsung…

Inside Corporate Troy: Chamber Features Basso in Video Segment

Have you seen “Inside Corporate Troy” lately? In a recent episode, host Ara Topouzian, president and CEO of the Troy Chamber of Commerce, sits down in our offices to chat with Managing Partner Dan Santonocito. Briefly describing what Basso what was like back when he and Greg…

Public Relations Mistakes that will Ruin Your Press Release

“There’s not enough good news in the world today, so here’s some good news for a change!” “We have the most exciting, awesome, amazing, super duper new product!!!!” “We know you’re probably busy working on today’s breaking news story, but stop what you’re doing and listen. This…

How People Judge Your Business’s Authenticity

Insincerity is painfully obvious. No one likes “fake,” whether it’s in writing or in mannerisms, and it’s usually easy to see. When it comes to your online and offline personas, people judge your business’s authenticity and then use it to determine whether or not they want to…

WHAT OUR CLIENTS HAVE TO SAY

The staff at Basso is prompt, reliable, knowledgeable and experts in their craft. Our web design and digital marketing has stood the test of time. -Jeffrey Q.

The entire staff was very friendly and easy to work with while keeping us all on task to hit our deadlines with our new web design. Our search marketing has led new customers to our door which would have otherwise never found us. -Richard Z.

We have been able to collaborate on many technology based projects that have pushed us ahead of our competition in our industry. Our social marketing dovetails perfectly with our new custom web design and we couldn't be happier. -Brian D.