what to expect

  • INCREASED SEARCH ENGINE RANKING
  • MORE WEBSITE VISITS
  • INCREASED USER ENGAGEMENT
  • DETAILED RANK REPORTING
  • REGULAR COMMUNICATION

Drive Growth with Data-Driven SEO Services

Stop letting your competitors dominate the search results. Effective Search Engine Optimization (SEO) is the most powerful way to connect with customers who are actively searching for your exact services. At Basso Marketing Agency, we move beyond simple rankings; we build a complete SEO strategy focused on attracting qualified traffic, engaging visitors, and converting them into loyal customers.

Our Comprehensive SEO Services

We provide a full suite of SEO services designed to build your visibility and authority. We don't believe in a one-size-fits-all approach; we customize our strategy to your unique business goals.

1. Foundational SEO Audit

We start by analyzing your website's current health. Our comprehensive audit identifies technical issues, content gaps, and competitor weaknesses. This gives us the data-backed roadmap we need to build a winning strategy.

2. Technical SEO

A fast, secure, and mobile-friendly site is the foundation of all good SEO. We handle the backend, including site speed optimization, mobile responsiveness, sitemap creation, and schema markup to ensure search engines can easily crawl and understand your site.

3. Local SEO & Google Profile

Dominate the "map pack" and attract local customers. We optimize your Google Business Profile (GBP), build local citations, and manage your online reviews to make you the clear choice for users in your service area.

4. On-Page & Content SEO

We research the keywords your customers are using and optimize every page of your site. This includes creating compelling, high-quality blog posts, service pages, and landing pages that answer user questions and establish you as an industry authority.

5. Off-Page SEO & Link Building

Authority is built off-site. We develop high-quality, relevant backlinks from reputable websites to signal to Google that your site is a trusted resource. This is a key factor in ranking for competitive keywords.

6. Transparent Reporting

You will never be in the dark. We provide clear, easy-to-understand monthly reports that show you exactly what we're doing, what's working, and how our efforts are translating into real-world results like traffic, leads, and sales.

The Basso Marketing Agency Difference

We know you have options. Here’s why businesses choose us as their growth partner.

  • We Are a True Partner: We function as an extension of your team. We take the time to learn your business, your industry, and your goals.
  • No "Black Box" SEO: We pride ourselves on transparency. You'll know what we're working on and why we're doing it. No secret tactics, ever.
  • Focused on Your ROI: Rankings are nice, but revenue is better. Our entire strategy is built around one goal: delivering a measurable return on your investment.
  • Decades of Combined Experience: Our team of marketing nerds, designers, and strategists has seen it all. We know what works and how to pivot when search engines change the rules.

Our Proven 4-Phase SEO Process

  1. Phase 1: Discovery & Audit

    We begin with a deep dive into your goals, competitors, and current analytics. Our foundational audit gives us the "you are here" map.

  2. Phase 2: Strategy & Planning

    Based on our findings, we build a 6-12 month customized SEO roadmap. We present this plan to you for approval so we are aligned from day one.

  3. Phase 3: Execution & Optimization

    This is where the work happens. Our team executes the plan, from technical fixes and content creation to link building and optimization.

  4. Phase 4: Analysis & Reporting

    We track our progress and provide you with a monthly report. We analyze the data and look for new opportunities to ensure your strategy stays ahead of the curve.

Proof in the Performance: See Our Results

A Metro Detroit Dentist

30+

New patients every month

  • Challenge: Struggled with local visibility and was being outranked by larger dentists.
  • Solution: Executed a full Local SEO campaign, optimized their GBP, and built local landing pages.

National Plumbing Service Provider

+210%

Increase in calls and appointments

  • Challenge: Had low authority and was not ranking for high-intent, bottom-of-funnel keywords.
  • Solution: We developed a B2C content strategy and high-authority link-building campaign.

Your SEO Questions, Answered

Q: How long does SEO take to show results?

A: SEO is a marathon, not a sprint. While technical fixes can show results quickly, you can expect to see meaningful traction in traffic and leads within 3-6 months. We focus on building sustainable, long-term growth.

Q: What’s the difference between On-Page, Off-Page, and Technical SEO?

A: On-Page SEO is everything on your website (content, keywords, headlines). Off-Page SEO is everything off your website (mainly backlinks from other sites). Technical SEO is the backend foundation (site speed, crawlability, security). A successful strategy requires all three.

Q: Do I really need a blog for SEO?

A: Yes. A blog is the single best tool for answering your customers' questions, building authority, and targeting new keywords. It allows you to create fresh content consistently, which search engines love.

Q: What is a "backlink" and why does it matter?

A: A backlink is a link from another website to yours. Think of it as a "vote of confidence." When a reputable website links to you, it signals to Google that you are a trustworthy source of information, which boosts your rankings.

Q: How much does SEO cost?

A: The cost of SEO varies widely based on your goals, your industry, and the level of competition. We build a custom proposal based on a deep audit of your specific needs. This ensures you're only paying for the services that will actually get you results.

Q: What's the difference between Local SEO and National SEO?

A: Local SEO focuses on ranking in a specific geographic area (e.g., "plumber in Detroit"). It heavily involves optimizing your Google Business Profile and local citations. National SEO targets broader, non-location-based keywords (e.g., "best project management software") and focuses more on high-authority content and a wider link-building strategy.

Q: What are "keywords" and how do you choose them?

A: Keywords are simply the words and phrases people type into Google. We choose them by balancing three factors: 1. Relevance (does this match your service?), 2. Search Volume (are enough people looking for it?), and 3. Intent (is the searcher looking to *buy* or just to *learn*?). We always prioritize high-intent keywords that drive qualified leads, not just traffic.

Q: Can you guarantee a #1 ranking on Google?

A: No honest SEO agency can guarantee a #1 ranking. Google's algorithm is complex and constantly changing. What we *do* guarantee is that we will use proven, ethical, white-hat strategies to significantly improve your visibility, traffic, and leads. We focus on measurable growth and a strong ROI, not vanity rankings.

Ready to Stop Hiding in the Search Results?

Let's show you what's possible. Contact us today for a free, no-obligation SEO audit. We'll analyze your site, show you where you're losing to competitors, and provide actionable steps you can take to start winning.

Get My Free Audit

WHAT OUR CLIENTS HAVE TO SAY

The staff at Basso is prompt, reliable, knowledgeable and experts in their craft. Our web design and digital marketing has stood the test of time.  -Jeffrey Q.
The entire staff was very friendly and easy to work with while keeping us all on task to hit our deadlines with our new web design. Our search marketing has led new customers to our door which would have otherwise never found us.  -Richard Z.
We have been able to collaborate on many technology based projects that have pushed us ahead of our competition in our industry. Our social marketing dovetails perfectly with our new custom web design and we couldn't be happier.  -Brian D.
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